Sports Betting.|

Grow your revenues faster with the #1 betting services provider to the U.S.

As the US betting and gaming market continues to transform and become more crowded, operators must find new ways to get ahead of the competition. At Sportradar we understand this need. It’s why we maintain an ongoing commitment to provide everything bookmakers require to establish and run a successful business.

Sportradar delivers first-class services to more than 900 sports betting operator customers, representing more than 85% of all bookmakers in the United States. 

Regardless of your business requirements and conditions, our 360-degree portfolio features all the tools you need to kick-start, manage, or enhance your own sportsbook operation. 

Sportsbook and Gaming Platform

Powerful technology that drives your success

Our Sportradar platform, is a turnkey solution that gives you a portfolio of market-leading product and betting services. That’s everything you need to succeed. No matter where you are in the world.

You get powerful tech that offers real-time data delivery, real-time scalability and support for massive data loads. All with a 99,997% average up-time.

And if there’s something about it you need to tweak, we’re happy to help.

Live Data Service

All the data you need from the world’s most comprehensive sports betting live data service

Sportradar’s Live Data Service is the perfect information source to operate your own in-play trading. Thanks to our in-house developed technology and 8,300 data journalists, we cover 600,000+ events every year across 37 sports and can provide extremely fast, accurate and secure data transmission.

Sportradar’s new Live Data Client offers a wide range of live match information through a fully customisable interface that lets you track the data you want, when you want it. At the heart of the new Live Data Client is a smart widget system that enables easy and individual configuration of each sport. Alerts, theme, size and sound can all be tailored to requirements while Graphical View and Statistics widgets round off an immersive live sports experience that optimises your own in-play trading.

Pre-Game Odds

Enhance your sportsbook with pre-game prices

With over 750,000 events annually, our Pre-Match Odds Service is the most extensive in the world, providing you with fixtures, odds and results, fully manageable through our cutting-edge bookmaker platform Ctrl.

Schedules ‒ We deliver constantly verified and updated schedules, starting times and background information on all major sports for creating your own betting offers.

Odds Suggestions – Spreads, Money Lines and Totals and a large number of additional bet types that are annually compiled and continually updated.

Trading Tools ‒ Monitor odds and start times for nearly all bookmakers around the globe. 

Resulting ‒ Accurate and verified results delivered quickly to settle bets for all offered matches and bet types.

Available for: Football, Basketball, Baseball, Ice Hockey, Soccer and more than 80 other sports.

Live Odds

Increase Revenue with In-play Offerings

Our Live Odds Service is the most popular in-play trading service in the market, used by over 200 bookmaker customers worldwide and featuring more than 600,000 events annually across 83 sports.

Sportradar’s team of experts administer the game in real-time with live odds populated via our cutting-edge mathematical models. This fully automated service is ready for direct customer use with minimal resource requirements.

Available for: Football, Basketball, Baseball, Ice Hockey, Soccer and many more sports

Managed Trading Services

Your doorway to a successful sports betting future

Boost margins and profits. Cut costs. And build a better experience for your customers. More than 200 organisations use Managed Trading Services (MTS) to run their sportsbook.

Managed Trading Services (MTS) is a 360° solution that enables bookmakers to future-proof their business. While established operators will find the right tools to significantly improve their own trading and risk management, start-ups can build their entire business in the most flexible manner under the umbrella of MTS, benefiting from our market-leading sports data and betting entertainment services and enjoying full administration of their trading by our experts.

Betting Entertainment

Visualizing data

Our content solutions present historical and live data in an appealing and intuitive design; ensuring users stay longer on your site and generate more clicks and revenue.

Live Sports Streams

Increase engagement with live game video streams

Our Live Channels provide you with dedicated live streaming solutions for online and retail bookmakers to fulfill your customer’s demand for information, betting stimulation and game visualization. An extensive and diversified video streaming portfolio of live sports events opens up new turnover potential and offers the user an immediate incentive to follow the live match action.

Virtual Sports

The Most Realistic Virtual Products in the Industry

Virtual Sports provide 24/7/365 non-stop betting opportunities. Being the preferred product of over 300 bookmakers worldwide, our Virtual Sports focus on realism with the number of events, leagues/tournaments, graphical display, betting markets, and the gameplay, all based on the analysis of thousands of real games.

With new betting cycles every few minutes, we deliver a fast-paced betting experience.

Available for: Basketball, Baseball, Tennis, Soccer, Horse Racing and Dog Racing.

Marketing Services - ad:s

Unrivalled, data-driven marketing efficiency for ambitious sportsbooks

With various factors, across both established and emerging markets, making it increasingly difficult to engage betting audiences, successful bookmakers need to be as focused and efficient as possible when investing to acquire and retain new customers.

As the world’s leading betting services provider, we’ve built a major, global business founded on fast, reliable, and insightful data. This has now enabled us to develop a data-driven and betting specific programmatic platform, including video, as well as a sponsorship offering. All of which have been designed to deliver significant efficiency against marketing investments

In addition, Sportradar is committed to a clean, fair and legal sport and is globally recognized as the world’s leading supplier of monitoring, intelligence, education and consultancy solutions to leading sports federations, leagues, clubs and state authorities. Sportradar supports our partners in the fight against doping, corruption and betting-related match-fixing via our Integrity Services offering.

Get in touch with us now!

Our highly-experienced team is pleased to personally deal with your enquiry.

Sportradar US
810 7th Ave
New York, NY 10019
Other Offices 

Office: 612-361-4100
Sales: 612-361-4102

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